How do you know that? : the epistemology of consumer health decision making under conditions of risk-benefit conflict
Year of publication: |
2015
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Authors: | Rogers, Zoe F. ; Gould, Stephen J. |
Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 32.2015, 4, p. 450-466
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Subject: | Konsumentenverhalten | Consumer behaviour | Gesundheit | Health | Entscheidung | Decision | Funktionelle Lebensmittel | Functional food | Produktinformation | Product information | Informationswert | Information value | Erkenntnistheorie | Epistemology |
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