How does customer orientation influence authentic emotional display?
Yu-Shan (Sandy) Huang and Tom J. Brown (Department of Marketing, Oklahoma State University, Stillwater, Oklahoma, USA)
| Year of publication: |
2016
|
|---|---|
| Authors: | Huang, Yu-shan ; Brown, Tom |
| Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 30.2016, 3, p. 316-326
|
| Subject: | Customer orientation | Deep acting | Dysfunctional customer behavior severity | Emotional sensitivity | Perspective taking | Beziehungsmarketing | Relationship marketing | Emotion | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Arbeitsverhalten | Work behaviour | Verkaufspersonal | Salespeople |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JSM-12-2014-0402 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011524406