How does familiarity shape destination image and loyalty for visitors and residents?
Year of publication: |
2021
|
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Authors: | Casali, Gian Luca ; Liu, Yulin ; Presenza, Angelo ; Moyle, Char-Lee |
Published in: |
Journal of vacation marketing. - London : Sage, ISSN 1479-1870, ZDB-ID 2093798-2. - Vol. 27.2021, 2, p. 151-167
|
Subject: | Destination familiarity | destination image | emerging destinations | intention to recommend | intention to visit | loyalty | Destinationsmanagement | Destination management | Urlaubsverhalten | Holiday behaviour | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Herkunftsbezeichnung | Designation of origin | Markenimage | Brand image | Tourismusmarketing | Tourism marketing | Tourismusregion | Tourism destination | Kundenzufriedenheit | Customer satisfaction |
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