How far can we push sceptical reflexivity? : an analysis of marketing ethics and the certification of poverty
Daniel Neyland; Elena Simakova
| Year of publication: |
2009
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|---|---|
| Authors: | Neyland, Daniel ; Simakova, Elena |
| Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 25.2009, 7/8, p. 777-794
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| Subject: | Marketingtheorie | Marketing theory | Marketing | Ethik | Ethics | Fairer Handel | Fair trade | Textilindustrie | Textile industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003886240