How in-store tech will transform retail
| Year of publication: |
2021
|
|---|---|
| Authors: | Zu, Selena ; Cohen, Maxime C. ; Ray, Saibal |
| Published in: |
MIT sloan management review. - Cambridge, Mass. : MIT, ISSN 1532-9194, ZDB-ID 2039388-X. - Vol. 62.2021, 1, p. 18-20
|
| Subject: | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Ladengestaltung | Store design | Hochtechnologie | High technology | Technischer Fortschritt | Technological change |
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