How inspiring! : the impact of repurposed design on customer inspiration and repurchase intention
| Year of publication: |
2024
|
|---|---|
| Authors: | Wu, Luorong ; Fan, Alei ; Wang, Peihao |
| Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1557-7554, ZDB-ID 2202405-0. - Vol. 48.2024, 4, p. 639-656
|
| Subject: | repurposed design | servicescape | substantive CSR engagement attribution | inspiration | repurchase intention | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Corporate Social Responsibility | Corporate social responsibility | Kundenzufriedenheit | Customer satisfaction |
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