How leading organizations use big data and analytics to innovate
Year of publication: |
2015
|
---|---|
Authors: | Marshall, Anthony ; Mueck, Stefan ; Shockley, Rebecca |
Published in: |
Strategy & Leadership. - Emerald Group Publishing Limited, ISSN 1758-9568, ZDB-ID 2039442-1. - Vol. 43.2015, 5, p. 32-39
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Data analytics | Big data | Business model innovation | Information technology | IT leadership | IT metrics |
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