How mobile augmented reality applications affect continuous use and purchase intentions : a cognition-affect-conation perspective
Year of publication: |
2021
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Authors: | Qin, Hong ; Osatuyi, Babajide ; Xu, Lu |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 63.2021, p. 1-13
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Subject: | Cognition-affect-conation | Continuous use intention | Mobile augmented reality | Perceived value | Purchase intention | Konsumentenverhalten | Consumer behaviour | Innovationsakzeptanz | Innovation adoption | Virtuelle Realität | Virtual reality | Online-Handel | Online retailing | Verbrauchereinstellung | Consumer attitudes |
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