How more options decrease the compromise effect : investigating boundary conditions for the compromise effect in travel decisions
In-Jo Park, Jungkeun Kim, Jihoon Jhang, Seongseop (Sam) Kim, and Vivian Zhao
| Year of publication: |
2022
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|---|---|
| Authors: | Park, In-Jo ; Kim, Jungkeun ; Jhang, Jihoon ; Kim, Seongseop ; Zhao, Vivian |
| Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1552-6763, ZDB-ID 2036634-6. - Vol. 61.2022, 7, p. 1542-1558
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| Subject: | attributes distance | compromise effect | decision complexity | large options | number of options | Konsumentenverhalten | Consumer behaviour | Entscheidung | Decision | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/00472875211036193 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013390847