How readable are mission statements? : an expoloratory study
Setayesh Sattari; Leyland F. Pitt; Albert Caruana
| Year of publication: |
2011
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|---|---|
| Authors: | Sattari, Setayesh ; Pitt, Leyland F. ; Caruana, Albert |
| Published in: |
Corporate communications : an international journal. - Bingley : Emerald Publishing Limited, ISSN 1356-3289, ZDB-ID 1334346-4. - Vol. 16.2011, 4, p. 282-292
|
| Subject: | Öffentlichkeitsarbeit | Public relations | Strategie | Strategy | Unternehmenskultur | Corporate culture | Bibliometrie | Bibliometrics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009406756