How Sustainability Ratings Might Deter ‘Greenwashing’: A Closer Look at Ethical Corporate Communication
| Year of publication: |
2011
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|---|---|
| Authors: | Parguel, Béatrice ; Benoît-Moreau, Florence ; Larceneux, Fabrice |
| Published in: |
Journal of Business Ethics. - Springer, ISSN 0167-4544. - Vol. 102.2011, 1, p. 15-28
|
| Publisher: |
Springer |
| Subject: | Ethical corporate marketing | CSR communication | Attribution theory | Sustainability ratings |
| Extent: | text/html |
|---|---|
| Type of publication: | Article |
| Source: |
Persistent link: https://www.econbiz.de/10009327625