How temporal perspective affects the effectiveness of upcycled vs. recycled product advertisements
You Li, Shuilong Wu, Yongna Yuan, Zekun Hu
| Year of publication: |
2024
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|---|---|
| Authors: | Li, You ; Wu, Shuilong ; Yuan, Yongna ; Hu, Zekun |
| Published in: |
Journal of retailing and consumer services. - Amsterdam : Elsevier Science, ISSN 0969-6989, ZDB-ID 2020784-0. - Vol. 78.2024, Art.-No. 103714, p. 1-12
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| Subject: | Attribution of environmental commitment | Circular economy | Recycled products | Temporal perspective | Upcycled products | Kreislaufwirtschaft | Recycling | Konsumentenverhalten | Consumer behaviour | Öko-Produkt | Sustainable product |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2024.103714 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015084937