How to build a brand-oriented family firm : the impact of socioemotional wealth (SEW) dimensions
Víctor Temprano-García, Hector Pérez-Fernández, Javier Rodríguez-Pinto, Ana Isabel Rodríguez-Escudero, Ismael Barros-Contreras
| Year of publication: |
2023
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|---|---|
| Authors: | Temprano-García, Víctor ; Pérez-Fernández, Hector ; Rodríguez-Pinto, Javier ; Rodríguez-Escudero, Ana Isabel ; Barros-Contreras, Ismael |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 163.2023, p. 1-15
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| Subject: | Brand orientation | Commonality analysis | Economic performance | Family business branding | PLS | Socioemotional wealth | Familienunternehmen | Family business | Markenführung | Brand management | Unternehmenserfolg | Firm performance | Emotion | Vermögen | Wealth |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2023.113929 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014303756