How to get your messages retweeted
by Arvind Malhotra, Claudia Kubowicz Malhorta and Alan See
| Year of publication: |
2011
|
|---|---|
| Authors: | Malhotra, Arvind ; Kubowicz Malhorta, Claudia ; See, Alan |
| Published in: |
MIT sloan management review. - Cambridge, Mass. : MIT, ISSN 1532-9194, ZDB-ID 2039388-X. - Vol. 53.2011/12, 2, p. 61-66
|
| Subject: | USA | United States | Online-Marketing | Internet marketing | Virales Marketing | Viral marketing |
| Extent: | Ill. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009503005