How to manage alliances better than one at a time
by Ulrich Wassmer, Pierre Dussauge and Marcel Planellas
| Year of publication: |
2010
|
|---|---|
| Authors: | Wassmer, Ulrich ; Dussauge, Pierre ; Planellas, Marcel |
| Published in: |
MIT sloan management review. - Cambridge, Mass. : MIT, ISSN 1532-9194, ZDB-ID 2039388-X. - Vol. 51.2009/10, 3, p. 77-84
|
| Subject: | Multinationales Unternehmen | Transnational corporation | Strategische Allianz | Strategic alliance | Portfolio-Management | Portfolio selection | Entscheidung | Decision | Börsenkurs | Share price |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003971390