Humor & eroticism in advertising
Maria Cristina da Silva Martins
| Alternative title: | Humor and eroticism in advertising |
|---|---|
| Year of publication: |
1995
|
| Authors: | Martins, Maria Cristina da Silva |
| Publisher: |
San Diego, Calif. : San Diego State Univ. Press |
| Subject: | Werbung | Marketingstrategie | Humor | Erotik |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIII, 152 S. : Ill. |
|---|---|
| Series: | Contemporary Brazilian theory. - San Diego, Calif. : San Diego State Univ. Press. - Vol. [2] |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
| Language: | English |
| Thesis: | Zugl.: São Paulo, Univ., Diss. |
| Notes: | Aus d. Brasil.-Portug. übers. |
| ISBN: | 1-87969-128-0 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004825094