I, me, and my everything : self conceptual traits and compulsive buying behavior
Year of publication: |
2022
|
---|---|
Authors: | Moon, Moin Ahmed ; Faheem, Shakeeb ; Farooq, Amna |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 68.2022, p. 1-11
|
Subject: | Achievement vanity | Brand consciousness | Compulsive buying behavior | Emerging economy | Fashion apparel products | Materialism | Pakistan | Physical vanity | S-O-R model | Konsumentenverhalten | Consumer behaviour | Kaufsucht | Compulsive buying | Mode | Fashion | Persönlichkeitspsychologie | Personality psychology | Bekleidungsindustrie | Clothing industry | Markenführung | Brand management | Markenartikel | Brand |
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