I support sustainability but only when doing so reflects fabulously on me : can green narcissists be cultivated?
Year of publication: |
2015
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Authors: | Naderi, Iman ; Strutton, David |
Published in: |
Journal of macromarketing : examining the interactions among markets, marketing, and society. - Thousand Oaks, Calif. : Sage, ISSN 0276-1467, ZDB-ID 784653-8. - Vol. 35.2015, 1, p. 70-83
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Subject: | sustainability | narcissism | exhibitionism | costly signalling theory | green consumption | Nachhaltige Entwicklung | Sustainable development | Signalling | Corporate Social Responsibility | Corporate social responsibility | Konsumentenverhalten | Consumer behaviour | Nachhaltigkeit | Sustainability | Umweltbewusstsein | Environmental consciousness |
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