Identification of the to-be-improved product features based on online reviews for product redesign

Lei Zhang, Xuening Chu and Deyi Xue

Year of publication:	2019
Authors:	Zhang, Lei ; Chu, Xuening ; Xue, Deyi
Subject:	customer needs \| data mining \| online review \| product design \| product development \| to-be-improved product features \| Produktgestaltung \| Product design \| Data Mining \| Data mining \| Online-Handel \| Online retailing \| Konsumentenverhalten \| Consumer behaviour \| Produktentwicklung \| New product development \| Virales Marketing \| Viral marketing \| Produktqualität \| Product quality \| Produktmanagement \| Product management \| Produktivität \| Productivity \| Personalisierung \| Personalization

Type of publication:	Article
Type of publication (narrower categories):	Aufsatz in Zeitschrift ; Article in journal
Language:	English
Other identifiers:	10.1080/00207543.2018.1521019 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://ebvufind01.dmz1.zbw.eu/10012184070