Identification of the unique attributes of tourist destinations from online reviews
Year of publication: |
September 2018
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Authors: | Toral, S. L. ; Martínez-Torres, María del Rocío ; González Rodríguez, María Rosario |
Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0047-2875, ZDB-ID 864377-5. - Vol. 57.2018, 7, p. 908-919
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Subject: | unique attributes | tourist destination | electronic word of mouth | travel-related information | classifiers | Virales Marketing | Viral marketing | Online-Handel | Online retailing | Tourismus | Tourism | Destinationsmanagement | Destination management | Urlaubsverhalten | Holiday behaviour | Tourismusmarketing | Tourism marketing | Konsumentenverhalten | Consumer behaviour | Social Web | Social web |
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