Identifying factor affecting service innovation from firm and customer perspective : a qualitative study
Year of publication: |
2018
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Authors: | Manohar, Sridhar |
Published in: |
International journal of management concepts and philosophy : IJMCP. - Olney, Bucks : Inderscience Enterprises, ISSN 1478-1484, ZDB-ID 2164930-3. - Vol. 11.2018, 1, p. 31-66
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Subject: | service innovation | barriers | facilitators | qualitative study | internal and external perspective | Innovation | Dienstleistungssektor | Service industry | Dienstleistungsinnovation | Service innovation | Konsumentenverhalten | Consumer behaviour | Qualitative Methode | Qualitative method | Innovationsmanagement | Innovation management |
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