Identity Sniping : Innovation, Imagination and the Body
Two routes to the creation of the new dominate the current literature on innovation: one is guided by fantasy, brainstorms and free interaction, the other one is focused on knowledge-sharing technologies and the implementation of new organizational forms. Eventually, however, this article rejects both routes, further arguing that innovation is a matter of details and the work invested in creating such details. The body plays a crucial role here, and a case from weapon design innovation exemplifies this insight: that the creation of new knowledge always happens through a crisis in which the body trembles. This crisis is called an event where new and unforeseen connections between the individual and the organization becomes possible