Impact of barriers of value co-creation on consumers' innovation resistance behavior : investigating the moderation role of the DART model
Kumari Anshu, Amit Shankar, Abhishek Behl, Vijay Pereira, Benjamin Laker
| Year of publication: |
2022
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|---|---|
| Authors: | Anshu, Kumari ; Shankar, Amit ; Behl, Abhishek ; Pereira, Vijay ; Laker, Benjamin |
| Published in: |
Technological forecasting & social change : an international journal. - Amsterdam : Elsevier, ISSN 0040-1625, ZDB-ID 280700-2. - Vol. 184.2022, p. 1-12
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| Subject: | Value co-creation barriers | Innovation resistance theory | Resistance behavior | DART model | Konsumentenverhalten | Consumer behaviour | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Innovation | Innovationsmanagement | Innovation management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.techfore.2022.122033 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014229354