Impact of customer focus on technology leadership via technology development capability : a moderated mediation model
Zafar Husain, Mumin Dayan, Sushil and C. Anthony Di Benedetto
| Year of publication: |
2022
|
|---|---|
| Authors: | Husain, Zafar ; Dayan, Mumin ; Sushil ; Di Benedetto, C. Anthony |
| Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 37.2022, 2, p. 282-293
|
| Subject: | Customer focus | Management sponsorship | Technology development capability | Technology leadership | Technischer Fortschritt | Technological change | Beziehungsmarketing | Relationship marketing | Innovation | Innovationsmanagement | Innovation management | Technologie | Technology |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JBIM-04-2020-0186 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012798411