Impact of digital on-boarding quality on customer satisfaction : the moderating role of perceived risk
Rushikant Shastri and Utkal Khandelwal
| Year of publication: |
2025
|
|---|---|
| Authors: | Shastri, Rushikant ; Khandelwal, Utkal |
| Published in: |
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1533-2675, ZDB-ID 2092673-X. - Vol. 24.2025, 1, p. 34-65
|
| Subject: | and perceived risk | customer experience | customer satisfaction | Digital onboarding | perceived customer value | Kundenzufriedenheit | Customer satisfaction | Kundenwert | Customer value | Konsumentenverhalten | Consumer behaviour | Risiko | Risk | Risikopräferenz | Risk attitude | Digitalisierung | Digitization | Online-Handel | Online retailing | Dienstleistungsqualität | Service quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/15332667.2024.2370615 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015190442