Impact of e-detailing on the number of new prescriptions
Year of publication: |
2010
|
---|---|
Authors: | Gönül, Füsun F. ; Carter, Franklin J. |
Published in: |
Health care management science. - Norwell, Mass. [u.a.] : Springer Science + Business Media, ISSN 1386-9620, ZDB-ID 1469148-6. - Vol. 13.2010, 2, p. 101-111
|
Subject: | Pharmaindustrie | Pharmaceutical industry | Verkaufsförderung | Sales promotion | Arzneimittel | Pharmaceuticals | Ärzte | Physicians | Vertriebsweg | Distribution channel | Computerunterstützung | Computerized method | Theorie | Theory |
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