Impact of manufacturer and retailer's market pricing power on customer satisfaction incentives in supply chains
Charles X. Wang, Zhuang Qian, Yabing Zhao
| Year of publication: |
November 2018
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|---|---|
| Authors: | Wang, Charles X. ; Qian, Zhuang ; Zhao, Yabing |
| Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 205.2018, p. 98-112
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| Subject: | Supply chain | Channel of distribution | Customer satisfaction incentives | Market pricing power | Game theory | Lieferkette | Kundenzufriedenheit | Customer satisfaction | Spieltheorie | Vertriebsweg | Distribution channel | Lieferantenmanagement | Supplier relationship management | Einzelhandel | Retail trade | Preismanagement | Pricing strategy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijpe.2018.08.034 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011931395