Impact of online-banking use on product usage and customer profitability
| Year of publication: |
2007
|
|---|---|
| Authors: | Gensler, Sonja ; Skiera, Bernd ; Böhm, Martin |
| Published in: |
Journal of business economics : JBE. - Berlin : Springer, ISSN 0044-2372, ZDB-ID 2010744. - Vol. 77.2007, 6, p. 675-696
|