Impact of social network structure on content propagation: A study using YouTube data
| Year of publication: |
2012
|
|---|---|
| Authors: | Yoganarasimhan, Hema |
| Published in: |
Quantitative Marketing and Economics. - Springer, ISSN 1570-7156. - Vol. 10.2012, 1, p. 111-150
|
| Publisher: |
Springer |
| Subject: | Social network | YouTube | Diffusion | Social media | User-generated content | Network structure | Online video | Social influence | Contagion |
| Extent: | text/html |
|---|---|
| Type of publication: | Article |
| Source: |
Persistent link: https://www.econbiz.de/10010865233