Impact of socioeconomic values collaboration on performance in franchising
Year of publication: |
2023
|
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Authors: | Dubey, Vivek Kumar ; Matthes, Joseph M. ; Saini, Amit |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 162.2023, p. 1-11
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Subject: | Franchising Relationships | Socioeconomic Values Collaboration | CRM Cooperation | Idiosyncratic Investment | Franchise Control | Franchise Performance | Franchising | Beziehungsmarketing | Relationship marketing | Lieferantenmanagement | Supplier relationship management | Unternehmenskooperation | Inter-firm cooperation | Unternehmenserfolg | Firm performance |
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