Impact of the introduction of marketplace channel on e-tailer's logistics service strategy
Year of publication: |
2023
|
---|---|
Authors: | Chen, Lin ; Dong, Ting ; Nan, Guofang ; Xiao, Qinzi ; Xu, Meng ; Ming, Junren |
Published in: |
Managerial and decision economics : MDE ; the international journal of research and progress in management economics. - Chichester [u.a.] : Wiley, ISSN 1099-1468, ZDB-ID 1491342-2. - Vol. 44.2023, 5, p. 2835-2855
|
Subject: | Logistik | Logistics | Strategie | Strategy | Vertriebsweg | Distribution channel | Online-Handel | Online retailing | Digitale Plattform | Digital platform | Spieltheorie | Game theory |
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