Extent: | IX, 208 p. : graph. Darst. |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Includes bibliographical references and index |
ISBN: | 0-275-98463-X |
Classification: | Unternehmensführung ; Marketing ; Betriebliche Information und Kommunikation |
Source: |
Persistent link: https://www.econbiz.de/10004799739