Implementing strategic changes to generative sustainable competitive advantage
Rubén Llop and Iñaki García-Arrizabalaga
| Year of publication: |
2014
|
|---|---|
| Authors: | Llop, Rubén ; García-Arrizabalaga, Iñaki |
| Published in: |
Field guide to case study research in business-to-business marketing and purchasing. - Bingley [u.a.] : Emerald, ISBN 1-78441-079-9. - 2014, p. 191-210
|
| Subject: | Organisatorischer Wandel | Organizational change | Krisenmanagement | Crisis management | Strategisches Management | Strategic management | Wettbewerbsvorteil | Competitive advantage | Aktionsforschung | Action research | 1996-2007 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section ; Fallstudie ; Case study |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011413811