Importance and conditions of effectiveness of CSR communications in franchise networks
Hanene Oueslati, Saloua Bennaghmouch-Maire, Martine Deparis and Marie-Catherine Paquier
| Year of publication: |
2023
|
|---|---|
| Authors: | Oueslati, Hanene ; Bennaghmouch-Maire, Saloua ; Deparis, Martine ; Paquier, Marie-Catherine |
| Published in: |
International journal of retail and distribution management. - Bingley : Emerald, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 51.2023, 9/10, p. 1352-1370
|
| Subject: | Corporate social responsibility | CSR communication | Franchise networks | Corporate Social Responsibility | Franchising | Öffentlichkeitsarbeit | Public relations | Unternehmensnetzwerk | Business network | Kommunikation | Communication |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJRDM-10-2022-0403 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014484086