Importance-Performance Analysis: A Case Study in Restaurant Positioning
| Year of publication: |
1994
|
|---|---|
| Authors: | Keyt, John C. ; Yavas, Ugur ; Riecken, Glen |
| Published in: |
International journal of retail & distribution management. - Bradford : Emerald, ISSN 0959-0552, ZDB-ID 10268844. - Vol. 22.1994, 5, p. 35
|