Importance-performance and segmentation : an application at a biosphere reserve in Vietnam
Jerry J. Vaske; Rachel Kiriakos; Stuart P. Cottrell; Mai Ngoc Khuong
| Year of publication: |
2009
|
|---|---|
| Authors: | Vaske, Jerry J. ; Kiriakos, Rachel ; Cottrell, Stuart P. ; Mai Ngoc Khuong |
| Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 26.2009, 1, p. 30-41
|
| Subject: | Naturschutzgebiet | Nature reserve | Tourismusmarketing | Tourism marketing | Konsumentenverhalten | Consumer behaviour | Vietnam | Viet Nam |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003820475