Impression management tactics and performance ratings : a moderated-mediation framework
Year of publication: |
January-March 2017
|
---|---|
Authors: | Bande, Belén ; Fernández-Ferrín, Pilar ; Otero-Neira, Carmen ; Varela, José |
Published in: |
Journal of business-to-business marketing. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1051-712X, ZDB-ID 1121779-0. - Vol. 24.2017, 1, p. 19-34
|
Subject: | Impression management tactics | liking | performance rating | salespeople | self-monitoring | industrial marketing | business marketing | Verkaufspersonal | Salespeople | B-to-B-Marketing | Business-to-business marketing | Persönlichkeitspsychologie | Personality psychology |
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