Improving sourcing decisions in NPD projects: Monetary quantification of points of difference
Year of publication: |
2009
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Authors: | Wouters, Marc ; Anderson, James C. ; Narus, James A. ; Wynstra, Finn |
Published in: |
Journal of operations management : publ. quarterly by the American Production & Inventory Control Society, Inc. - Amsterdam [u.a.] : Elsevier, ISSN 0272-6963, ZDB-ID 8562258. - Vol. 27.2009, 1, p. 64-77
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