Impulsiveness and its impact on behavioural intention and use of mobile shopping apps : a mediation model
Year of publication: |
2019
|
---|---|
Authors: | Chopdar, Prasanta Kr. ; Sivakumar, V. J. |
Published in: |
International journal of business innovation and research. - Genève [u.a.] : Inderscience, ISSN 1751-0252, ZDB-ID 2271131-4. - Vol. 19.2019, 1, p. 29-56
|
Subject: | consumer behavioural intention | use behaviour | UB | mediation | mobile shopping applications | UTAUT2 | impulsiveness | PLS-SEM | India | Konsumentenverhalten | Consumer behaviour | Indien | Innovationsakzeptanz | Innovation adoption | Online-Handel | Online retailing | Mobile Anwendung | Mobile application | Verbrauchereinstellung | Consumer attitudes | Mobile Business | Mobile business |
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