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Marketing performance measurement systems : does comprehensiveness really improve performance?
Homburg, Christian, (2012)
Formation of sustainable development strategy of credit organizations based on balanced scorecard
Vagizova, Venera, (2014)
The relevance of accounting information enclosed in performance indicators
Onica, Mihaela-Cristina, (2012)
The strategy-focused organization : how balanced scorecard companies thrive in the new business environment
Kaplan, Robert S., (2001)
Strategieumsetzung mit Hilfe der Balanced Scorecard
Kaplan, Robert S., (1997)
Die strategiefokussierte Organisation : Führen mit der Balanced Scorecard