In what sequence are information sources consulted by involved consumers? : the case of automobile pre-purchase search
Year of publication: |
2012
|
---|---|
Authors: | Rijnsoever, Frank J. van ; Castaldi, Carolina ; Dijst, Martin J. |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 19.2012, 3, p. 343-352
|
Subject: | Privater Haushalt | Household | Nachfragesystem | Demand system | Kraftfahrzeug | Motor vehicle | Informationsverhalten | Information behaviour | Produktinformation | Product information | Konsumentenverhalten | Consumer behaviour |
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