Increasing customer satisfaction with visualized root-cause analysis - CPM success in the mass market at British Telecom
Year of publication: |
2005
|
---|---|
Authors: | Bird, John |
Published in: |
Corporate Performance Management : ARIS in der Praxis ; mit 5 Tabellen. - Berlin : Springer, ISBN 3-540-25007-7. - 2005, p. 235-247
|
Subject: | Kundenzufriedenheit | Customer satisfaction | Großbritannien | United Kingdom | Beziehungsmarketing | Relationship marketing | Telekommunikationssektor | Telecommunications industry |
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