Increasing organ donor registrations with behavioral interventions : a field experiment
Year of publication: |
2021
|
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Authors: | Robitaille, Nicole ; Mažar, Nina ; Tsai, Claire I. ; Haviv, Avery M. ; Hardy, Elizabeth |
Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 1547-7185, ZDB-ID 2052318-X. - Vol. 85.2021, 3, p. 168-183
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Subject: | behavioral science | field experiment | nudge | organ donation | public policy | Feldforschung | Field research | Verhaltensökonomik | Behavioral economics | Fundraising | Organtransplantation | Organ transplantation | Verhalten | Behaviour | Experiment | Soziales Verhalten | Social behaviour |
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