Indigenous intellectual property rights : ethical insights for marketers
Year of publication: |
2014
|
---|---|
Authors: | Kennedy, Ann-Marie ; Laczniak, Gene R. |
Published in: |
Australasian marketing journal. - Oxford [u.a.] : Elsevier, ISSN 1320-1646, ZDB-ID 2194257-2. - Vol. 22.2014, 4, p. 307-313
|
Subject: | Marketing ethics | Indigenous people | Distributive justice | Intellectual property rights | Equity and fairness | Retailing ethics | Immaterialgüterrechte | Ethik | Ethics | Indigene Völker | Indigenous peoples | Gerechtigkeit | Justice | Verteilungsgerechtigkeit | Unternehmensethik | Business ethics | Marketing | Wirtschaftsethik | Economic ethics |
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