Industriekundenmanagement
Thorsten Schaper
| Year of publication: |
2001
|
|---|---|
| Authors: | Schaper, Thorsten |
| Publisher: |
Stuttgart : Kohlhammer |
| Subject: | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Relationship marketing | Industrie | Manufacturing industries | Theorie | Theory | Deutschland | Germany | Betriebswirtschaftslehre | Business economics | Industriebetrieb | Kundenmanagement | Erfolgsfaktor | Vertriebsorganisation | Electronic Commerce |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 189 S graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | German |
| Notes: | Literaturverz. S. 172 - 180 kart. : ca. DM 40.- |
| ISBN: | 3-17-017088-0 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001607989