Inequality aversion in cooperative advertising in supply chain : an experimental study
Yue Li, Xiaobo Zhao, Jinxing Xie and Wanshan Zhu
| Year of publication: |
2022
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|---|---|
| Authors: | Li, Yue ; Zhao, Xiaobo ; Xie, Jinxing ; Zhu, Wanshan |
| Published in: |
International journal of production research. - London [u.a.] : Taylor & Francis, ISSN 1366-588X, ZDB-ID 1485085-0. - Vol. 60.2022, 23, p. 7113-7135
|
| Subject: | Cooperative advertising | inequality aversion | laboratory experiment | quantal response equilibrium | supply chain efficiency | Lieferkette | Supply chain | Experiment | Spieltheorie | Game theory | Werbung | Advertising |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/00207543.2021.2004465 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013502293