Inferring export orientation from corporate websites

The purpose of this article is to infer indicators about the export orientation of firms from the analysis of their corporate websites. Using a data set of manufacturing firms, two logistic regressions were performed and compared: one considering some firm structural variables, and another considering some web-based variables. Results showed that the website features are good predictors of the export orientation of firms, performing as well as the classic economic variables.

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Year of publication:	2014
Authors:	Blazquez, Desamparados ; Domenech, Josep
Published in:	Applied Economics Letters. - Taylor & Francis Journals, ISSN 1350-4851. - Vol. 21.2014, 7, p. 509-512
Publisher:	Taylor & Francis Journals

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Extent:	text/html
Type of publication:	Article
Source:	RePEc - Research Papers in Economics

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