Influence of demographic factors on non-users' perception towards green cosmetic products : a study in and around Kolkata, India
Sudipta Majumdar and Sukanta Chandra Swain
| Year of publication: |
May 2018
|
|---|---|
| Authors: | Majumdar, Sudipta ; Sukanta Chandra Swain |
| Published in: |
The IUP journal of marketing management : IJMM. - Hyderabad : IUP Publ., ISSN 0972-6845, ZDB-ID 2615477-8. - Vol. 17.2018, 2, p. 7-21
|
| Subject: | Indien | India | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011881470