Influence of marketing mix elements on the intention of sugarcane farmers in Thailand to use commercial tailor-made fertiliser
Krichanont Hothongcum and Opal Suwunnamek; Suneeporn Suwanmaneepong
| Year of publication: |
2015
|
|---|---|
| Authors: | Hothongcum, Krichanont ; Suwunnamek, Opal ; Suwanmaneepong, Suneeporn |
| Published in: |
World review of entrepreneurship, management and sustainable development. - Olney, Bucks. : Inderscience Enterprises, ISSN 1746-0573, ZDB-ID 2193382-0. - Vol. 11.2015, 1, p. 1-18
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| Subject: | tailor-made feriliser | TMF | farmers' intention | farmers' attitude | sugarcane farmer | effective fertiliser | Thailand | fertiliser management | Landwirte | Farmers | Düngemittel | Fertilizer | Zuckeranbau | Sugar farming | Düngemittelmarkt | Fertilizer market | Indien | India | Kleinbauern | Smallholders | Marketingmanagement | Marketing management | Landwirtschaft | Agriculture |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011404089