Influence of social media posts on service performance
Carol Esmark Jones, Stacie Waites and Jennifer Stevens
| Year of publication: |
2022
|
|---|---|
| Authors: | Esmark Jones, Carol L. ; Waites, Stacie ; Stevens, Jennifer |
| Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 2054-1651, ZDB-ID 2020791-8. - Vol. 36.2022, 2, p. 283-296
|
| Subject: | Customer experience | Experimental design | Hospitality | Relevancy | Service performance | Service strategy | Social identity theory | Social impact theory | Social media | Social Web | Social web | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Online-Marketing | Internet marketing | Performance-Messung | Performance measurement | Krankenhaus | Hospital |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JSM-08-2020-0361 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013407485